As you start working on your web designing, what's the first thing you do? Chances are, you browse through the internet in search of some hacks to help you ace web designing for your business.
But oh- there’s a long list with way too many tips. Which to follow? What are the most optimal ones that assure results?
Welcome aboard on this guide where we offer you tips about the basics of web designing 101.
This write-up is for all lost souls and beginners. Below are four simple yet promising ideas for you- the fantastic fours to help you excel in the world of web designing.
You know what they say- sometimes less is more. When it comes to practically designing your website, less is more- ALWAYS.
Sure, thinking outside the box and being innovative is always appreciated. But, when it comes to your web development, we suggest you highlight your creativity by not overdoing it.
Now, what does ‘keeping it simple’ include?
To start,
Make sure your site offers sufficient white area. More of the white means less of a mess. Be a minimalist who creates ease for their traffic.
A website isn’t a platform only for offering information.
Your goal is to assess the ideal amount of content to be published on your site that keeps your buyers well-informed but doesn’t annoy or confuse them,
Because there's just so much to retain, and ugh- can the website just come to an end already?
Remember, you want your audience to follow a very clear path and give complete attention to your site's content.
While you’re at it, use minimum colors and graphics. Too colorful with a plethora of shades and colors might be appealing in your head, but if your audience cannot read what's written on your site properly-
Well, let's just say you don't want this to happen. Alright?
Moving on.
Referrals are essential for developing a perfect website.
It's simple- people follow others, and they do what everyone else is doing. Use this behavior for your gain. How? Work on boosting your presence and awareness on digital platforms and back it up with solid evidence.
Include reviews, ratings, testimonials, and customer experiences- you’d be surprised by how much word-of-mouth can help generate leads.
By showing your loyalty and commitment towards your buyers, you start forming a level of trust with them. Your website must thus, have substantial content to display your business in a positive light.
They help build your good reputation. Oh, and a cherry on top,
Social proof even helps in making a brand out of your operations. And we all know just crucial and beneficial branding is for any business.
This one’s our personal favourite - and mighty vital as well!
You start your business to enjoy profitability and experience high earnings, right?
How does that happen:
Simple, by urging your audience to buy from you and expanding your market share.
Therefore, focusing on your end-user- your customers- is so, so important. We can't stress enough, honestly.
Creating a website with this mindset can have miracles happen for you. Be user-friendly as you target the needs of your traffic.
As you are developing your website, ensure that it's a platform that comes with easy navigation. Your users must have no issues using your website and accomplishing whatever they aimed for when they visited your website.
The bottom-line:
Your website must come with HIGH functionality to boost the customer experience.
Imagine you visit a website because you want to place an order, but you can't seem to find where and how to add it in the cart and check out, or maybe they don't offer more payment options. Then what? You abandon the cart and buy from any competitor. You wouldn't want something like this to happen with your target audience, would you?
That’s like one of the worst nightmares for any business: losing their clients to competitors.
*Shudders in anxiety*
Don't panic, though. Make sure your site has effective usability, and all is good then. Happy buyers are your lead generation and ROI drivers.
Yes, we know, we know. After all of the stressing upon the usability and simplicity, here we go, writing about the significance of visualization.
Let's clarify things. When we suggested you be a minimalist, it doesn't mean you to be dull and boring. Your website must strive for functionality but be a bit aesthetic and appealing to look at as well, after all.
If you don't use any attractive template or just based your website on plain white background, no matter how persuasive your content is, it might not help your online audience spending time on your website.
There is a collection of tools you can use to improve the visual quality of your site. Sometimes, doing something as simple as using a fancy font type can seal deals for you.
For instance, you can include a heading in bold, followed by the description in italics or cursive fonts.
And besides that, you can add a fitting and relevant image beside it. The placement of information and pictures on your website is a strategic way to have your site look visually attractive.
Another example is playing with CTAs. You can include basic CTA buttons with your text. Or, you can make them more attention-grabbing by increasing their font size or using vibrant colors to have them pop out.
The latter option sounds much better, don’t you agree?
We have done our part in delivering the critical pointers for web designing. All that is left is you follow these and see your website reach higher milestones each day.
Trust us; the rules mentioned above come with a promised guarantee.
What are you waiting for then? Outshine your competitors and attract traffic like nobody’s business.
Have fun designing an excellent website for your business, and don't forget to thank us later!
ROI and leads, here we come!
Make more money from your website by converting more visitors to customers and getting more of the right visitors to your website.
0333 567 0408
hello@hiltonwebdesign.com
All Rights Reserved | Hilton Web Design Ltd
Support
Services
Quick Links
About
Company No: 09841456 | VAT No: 226843204